Roam
2021 SPRING - Art 454 Experimental Design.
Roam is an experimental graphic design based on the setting of a bookstore.
The project was inspired by the metaphorical phrase "Wandering in the ocean of books", which leads to the core idea of the project - ROAM.
The design adopts a linear pictorial style, using fresh and comfortable colors to convey a novel pop-up book fair design.
The Project includes:
LOGOS
ICONS
PATTERNS
EXPERIMENTAL GRAPHIC
KIOSKS & BANNERS
Research
When I think of the word roaming, the image of a jellyfish comes to my mind. So I tried to use jellyfish as the visual image of this project and further develop the corresponding visual elements and atmosphere design
KEY POINTS:
Books
Jellyfish
Lines
Freedom
Process
Explorations of Logo. Pattern. Color. Icons.
Identity
Final logo, color, pattern, and icons.
Applications
Booklet
Kiosks & Banners
Environment
